Industry

Construction

Company

Join

Role

Head of Design, Lead Designer and Researcher

Join's New Navigation

Aiding users in orientation, and the breadth of functionality within Join.

Join is a project management platform that helps construction companies, owners, and architects make better, more informed decisions. As new features have been added to Join, the app's breadth has made critical features undiscoverable, and customers have cited workflows as overly cumbersome. This project simplified our navigation by revisiting the architecture from top to bottom, resulting in a redesigned workflow that lets users zoom into details within a project and zoom out to get an overview of their project portfolio with just two clicks. The result is happier users, fewer support tickets, and greater app use overall.

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Impact

Customer

33% reduction in support tickets.

Product

10x increase in organizational feature use over 3 months.

People and process

Managed a team of 4 to kick-start a foundational user-centered research project.

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Quotes

"The team at Join is very brave for tackling this kind of UX issue."

"So valuable for end users and their organizations as they will discover and use more of Join’s capabilitues!"

"Nice! Nav is one of the hardest parts to change in an app, usually there are lots of different opinions from users."

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